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Dispatches from
the Workshop.

Build notes, AI breakdowns, and field reports from a solo WordPress developer building in public.

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Freelance May 03, 2026 Featured

Building Dreamscape in Parallel: How Game Dev Is Sharpening My Skills

Building a narrative RPG in Ren'Py while doing client web work full-time sounds like a contradiction. It isn't. Here is how game dev sharpens the exact muscles that make better...

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Speed July 17, 2026

Why Your WordPress Site Feels Slow on Your Phone

Open your own site on a phone, on mobile data, and count the seconds. In nearly every audit I run, the same three problems drag WordPress sites to a crawl on mobile. Here is each one in plain language, plus the single measurement that actually tells you the truth.

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Ownership July 10, 2026

How to Leave Your Web Agency Without Losing Your Site

Leaving your web agency is where sites get lost. Here is the exact order to secure the domain, a full backup, hosting and email before you say a word, and the one mistake that gets a live site deleted.

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Getting Found July 7, 2026

How ChatGPT Decides Which Local Businesses to Recommend

If you want ChatGPT to recommend your business, there is no hidden setting to buy. There is only whether a machine can read you clearly. Here is what an AI assistant can actually see on your site, what it quietly ignores, and the plain fix that matters more than any AI SEO promise.

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Getting Found July 3, 2026

Why Is My New Website Not Showing Up on Google?

A new site can be missing from Google for two completely different reasons, and the fix for one does nothing for the other. Here is the fifteen minute check I run on every freshly launched client site to tell which problem it actually has, before anyone panics.

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Ownership June 28, 2026

Do You Actually Own Your Website? A 5-Minute Check

You paid for your website, but do you actually own it? Five accounts decide the answer, and you can check every one of them tonight in about five minutes.

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Import back-office automation workflows
AI Automation June 19, 2026

The Import Back-Office Tax: 5 Jobs to Automate Before You Hire

An import back office runs on manual follow-ups, EUR.1 paperwork, and copy-paste order entry. Here are five of those jobs you can hand to a system — before you hire another person.

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Web Development May 03, 2026

How I Build Sites for Clients: Simple WordPress, Custom Builds, and AI Automations

Not every project needs AI, a custom build, or a complex CRM integration. Here is how I decide...

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WordPress May 03, 2026

What You Get for €390: Landing Page or Portfolio Site, Both With AI

Every 390 euro project includes either a landing page with smart AI chatbot, or a full 5-10 page...

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